Walk into any trendy store and you’ll see it: the classic band tee.
Celebrity endorsements have been shown to cause significant spikes in business for a given company. A celebrity’s endorsement generally causes a company’s sales increase an average of 4 percent relative to its competition—for some companies, that can mean millions of dollars.
You've likely heard of Bill O'Reilly.
After a three-year battle, New Zealand’s high court recently ruled in rapper Eminem’s favor in his copyright infringement suit against the country’s National party. Eminem’s publisher was awarded NZ$600,000 (roughly over US$400,000) in damages.
As a consumer, you can turn to Brad Pitt, the above-cited Beyonce or a host of other well-known media personalities for a bit of advance help regarding prospective product purchases.